The Smart Meetings Wellness Experience, hosted at the historic La Fonda on the Plaza in Santa Fe, New Mexico, brought together 100+event industry professionals for a day focused on wellness and the integration of health-focused experiences into event planning. The event featured an array of wellness sessions, networking opportunities, and wellness-oriented activities, all designed to enhance both physical and mental well-being within the context of event planning.

As an event sponsor, Scentex played a pivotal role in creating an immersive, sensory-driven experience. The centerpiece of Scentex’s contribution was the Design Your Diffuser: Interactive Station, where attendees had the opportunity to craft their own custom fragrance blends. This interactive element, hosted during the cocktail reception, highlighted the powerful connection between scent and memory—a relationship integral to wellness. Guests were guided through Scentex’s Winter Fragrance family, an inviting blend of bamboo, juniper, musk, leather, and amber. This comforting and warming fragrance palette created a space for reflection and sensory engagement, making it a perfect addition to an event designed to foster well-being.

Scent is closely tied to emotions, memories, and overall health, which made Scentex’s participation in this wellness-centered event particularly fitting. As Tiffany Rose Goodyear, Scentex’s founder and CEO, shared during her panel discussion, scent plays a significant role in the wellness experience. Speaking on the “A Chat with Wellness Experts” panel, Goodyear explained how the body itself can be thought of as a space, and how introducing fragrance into an event environment can deepen the wellness experience. She emphasized the importance of fragrance in shaping not only the ambiance of an event but also in promoting overall emotional well-being for attendees.

The event itself was a blend of meaningful content and memorable experiences. Attendees had the chance to learn from wellness experts and engage in thoughtful discussions, all while enjoying the charm of Santa Fe. A standout moment from the event was a ride on the historic Santa Fe Skye Railroad, where local musicians added a musical backdrop to the scenic journey, further immersing participants in the sensory delights of the region.

Overall, the Smart Meetings Wellness Experience successfully blended education, wellness practices, and immersive experiences, making it a meaningful event for attendees. Many expressed appreciation for Scentex’s unique contribution, noting how the Design Your Diffuser: Interactive Station provided a soothing and engaging way to connect with the event’s wellness theme. As wellness continues to be an integral part of the event industry, the Smart Meetings Wellness Experience underscored how thoughtful elements, like scent, can have a profound impact on an attendee’s emotional and physical experience.

In the words of Goodyear herself, integrating scent into events is an investment in the attendees’ health and well-being, creating lasting memories and positive emotions that stay with them long after the event ends.